The great escape

Explore the world and methods of renown photo artist Jacob Felländer. Follow Jacob on a journey through his artistry or embark on your own creative journey. Jacob shares the tools and techniques that he himself use to create art in his very distinct style.

The augmented reality aspect is where the true intersection of art, technology and fashion exists. Using 'The Great Escape’ app pointed towards the clothes from the collection, they will quickly come to life with accompanied specially composed music to match. The app is also the only way to access the outdoor art exhibits in Berlin and Stockholm.

"It's like Pokémon Go, but for art."